The BOLT Is Back - Lightning Bolt Pops up on Crosby [New York City]

Lightning Bolt, the iconic surf-inspired apparel brand, will feature its product for a limited time at recently opened, “urban surf” boutique cum coffee bar, Saturdays Surf, located in New York City.


“Saturdays is the ideal space for Lightning Bolt’s pop-up shop. Their vibe perfectly complements the brand image and company culture that we’ve maintained since the re-launch - understated, yet stylish,” says Jonathan Paskowitz, president of Lightning Bolt, USA. “Being based in Venice, CA, we’ve created a good amount of buzz on the west coast and are looking forward to bringing that to New York, showing the east coast some love and aloha on behalf of the Bolt.”

The young team of edgy designers behind Lightning Bolt’s creative direction is influenced heavily by 70s surf. In turn, the SS10 collection features a perfectly cohesive combination of nostalgia and modern, effortless chic.

Be sure to stop by Saturdays Surf Shop (31 Crosby Street, New York) during the month of November to snag your very own Lightning Bolt threads - they will sell like hotcakes, so get yours first!